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thegirlwhohasnochill · 4 years ago

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The Disease of Addiction

Euphoria Special Episode Part 1: Rue (Recap & Review)

Before I begin my official review of this episode, I would like to preface my thoughts with a bit of a primer about spoilers and trigger warnings. The show covers a range of topics from addiction to mental health. Still, I specifically want to warn anyone reading that I explicitly talk about and mention the topic of suicide in my review. If this is triggering for you in any way, please, don’t read ahead and take care of yourself! Okay, that’s it; I hope you enjoy my thoughts, and please let me know if you have any feedback or comments for my review and things I can change or fix in the future.

Where to begin with such a loaded episode...we knew the format and style of the episode would be simplistic based on the current realities of filming amidst a pandemic and what we saw to be a scene from Season 2 that the creator Sam Levinson expanded upon. Zendaya herself let us know that the episode's storytelling method would be vastly different from what we’ve already seen on the show. The format and simplicity of the episode, in contrast to the loaded dialogue and content of the scenes, are perfect. The camera takes you right into the middle of these conversations with Rue and Ali. But before we can even dive into what they talk about, we have to address the elephant in the room that is Rules. The episode begins with what is probably one of the most gut-wrenching sequences I have seen on the show. Because we know the reality and truth of their current predicament, Rue’s peppered kisses across Jules’ body and her tight squeezes and hugs from behind Jules evoke a strong sense of loss and pain for the viewer. The sheer intensity of the physicality of Rue’s affection for Jules is so overpowering and overwhelmingly present, we can almost feel the imbalance in their relationship through the screen. There is something to be said for the harsh reality of Rue’s dependence on Jules being reflected even in such a non-objective dream-like sequence. And yet, even in Rue’s wildest dreams and happiest stupor, she does not imagine the sobriety of her future. To me, that is indeed the crux of her character and the essence of this episode. Ali himself says, “The point is your sobriety.” And while it may feel like a focal point of discussion, the conversation flows in a way that seems to bounce back and forth between the two like a simple tennis match. It is easy to follow between Ali’s most potent clearest convictions about how the world works and Rue’s drug-addled hazy perception. The inherent contrast between their mental states and the different points of life in which they are both standing hit the viewer at alternate moments.

But we know Rue is not sober even as she lies to Ali and stumbles out of the bathroom, the shaky camerawork conveying her recent use. She is wearing the same shirt from the dream but has her signature hoodie on, her messy curly locks running down her back and glassy eyes staring straight ahead. The scene moves from her imagination of life with Jules to her lies about use. Her eventual admittance to being a high-functioning user happens as quickly as the conversation moves from sobriety to faith.

So I might be biased and hence don’t think I am incorrect in admitting that Zendaya has never given us a bad performance in her life. Even as she lies to Ali’s face and he is quick to call out her apparent contradictions, the faint slurring of her voice and her glazed eyes tell all. As striking as the conversation is, it feels even stranger for me to admit I felt comforted by Rue’s confession to thoughts of ending her life. And even as she admits to the darkest moments in her mind, Ali’s face and reaction are an even better neutralizer for what would generally be such an alarming thing to say to someone you barely know. As they continue to discuss her eventual relapse and all the reasons behind it (including racing thoughts encompassing “all the things I remember and all the things I wish I didn’t”), the viewer can envision the sequence of events that was shown to us in the finale - her fights with her mother and sister, her first time using when her father was fast asleep, her father’s death, her sister finding her after her overdose.

As much as I would like to quote the entire episode, I have to say Ali’s monologue about the idea that none of us are born evil and that society views mental illness and addiction as a personal moral failure rather than an overarching system many of us are incapable of overcoming, to be one of, if not the most decisive moments of the entire show. The line about coming out of the womb with “a few wires crossed” but still a beautiful baby girl eventually messing her way up through life struck a chord in me. I didn’t ask to be born this way. I don’t feel in control of my mind or the way it ever seems to work. And I’m always going to be a bad person. The disease of addiction and mental illness lets you - no, it makes you - view everything you have ever done in your life as not a consequence of the way your mind works, but as an active choice, you have consistently made, as you screwed up everything you’ve ever loved, and let down everyone you have ever cared about. The disease is not you as a person or even the way you think, and yet it is powerful enough to feel that way. Almost like the rapid cycling between mania and depression, the disease flips between, making you feel like the most powerful, invincible person alive and the absolute scum of the earth. There is nothing in between.

Ali’s backstory and his monologues about his change in faith from Christianity (when he was previously known as Martin) to Islam and the world's revolutions were fascinating. Side note: I did think the line about women converting to Islam was unnecessary, but I digress.

Rue’s understanding of the Narcotics Anonymous program's steps was the perfect way to bring in the conversation of faith. As she mentions her difficulty in coming to terms with the idea that there is greater power in charge of her behaviour and the way she surrenders herself to drugs, Ali chimes in with, “You don’t believe there is a power on Earth greater than Rue.” She disagrees and continues quoting and citing different sources she believes to be omniscient and great. And I absolutely agree with her. To me, there is no greater power than the source of art, the music that keeps me going, that feels like it’s the only thing keeping me from stopping the blood pumping through my veins. I understand Rue. But I also understand Ali. And yet, when Rue goes on to talk about the inexplicable workings of the world, my heart stops. There is no reason. There is no reason for the absolute pain and loss and suffering I’ve experienced, for the trauma I’ve witnessed and endured. For the absolutely horrifying things, the people closest to me have lived through. It is merely chaos. There is no reason I wake up every single day, regretting the fact that I did indeed wake up and that I am alive and breathing. So I Understand Rue. But Ali’s monologue about the moral arc of the universe and the unfathomable ways in which life and history line themselves up, to open our very eyes to the realizations we come to daily, is overwhelming. And yet, while he is waxing poetic about the intricacies of the world, we can see Rue’s exhausted eyes glaze over further, still unimpressed. “Maybe I’ll start a revolution like Malcolm X or something”, she quips back. But Ali is quick to counter; revolutions are no longer revolutionary.

Life as we know it is hypocrisy and foolish symbolism, only emphasizing his point about the universe's ridiculousness. Does any of it have meaning? Or is the meaningless void just another puzzle piece in a picture we will never get to see? There is also something to be said about Rue’s facial expressions as Ali continues his train of thought about her “generation”. As we often do when we hear our elders dismissively brush off our many concerns, she almost rolls her eyes. But he is listening, and he knows. “You think you’re out here fighting a revolution, and Bank of America is on your side? Give me a fucking break.” He’s not wrong. His speech reminds me of the masses of teens on TikTok creating video content specifically catered to an audience with an aesthetic that glamorizes the image of a revolutionary teen hero. But instead of a blazing bow and arrow, it is the common cell phone and a punchy soundtrack filtered through digitized audio. What would typically come across as preachy in any show catered to teens is, in fact, poignant. It also reminds me of how self-aware Euphoria is, knowing it’s guilty of falling into the same trap it accuses the viewer of doing.

You have to commit to bettering yourself, Ali essentially tells Rue. And to me, that is the most inherently human struggle we will ever face in our lifetimes. As long as we exist, we have to face the idea that each day is, in fact, not going to be easier than the last. And when he tells her that he believes in her and that the hope of her success (that may one day come) should be greater than the failure of her current demise holding her back, I want to cry. I keep thinking about that edit of Rue to this is me trying by Taylor Swift.

The music of the song that Jules has texted to Rue swells, and it is easy to get caught up in the angst of the moment. It accompanies the words, “I miss you.” And if it wasn’t for Ali’s conversation with his daughter as background noise, one would simply soak in the gut-wrenching pain of their separation. The juxtaposition of Ali trying his absolute best to cling to his family as Rue continues to isolate herself from her loved ones and push herself further into the abyss makes my heart physically hurt.

Ms. Marsha’s spell-binding words of wisdom about sobriety and relationships compared to Rue’s tired exhaustion imminently displayed on her face make the viewer a little wary of what comes next. Her misunderstanding of a juvenile relationship with Jules is made clear when Ali confronts her about the fact that the two of them never had a real conversation about their feelings for one another. Rue’s distrust in the idea that things will eventually work themselves out stems from the fact that she feels disappointed by how her loved ones have left her so far. She eventually spirals into this negatively destructive way of thinking. She cognitively recognizes and justifies getting left behind because she thinks and believes she deserves terrible things in life. She lists examples of past deeds to further cement her argument. But Ali counters back with the simple statement that “Drugs change who you are as a person.” Regardless of her actions, he believes she is still a genuinely good individual while she argues that she is absolutely not. My favourite part of this whole conversation and the entire episode is the manner in which Ali questions Rue’s negative cognitive patterns. Her brain and mind essentially excuse bad behaviour by convincing her that she will never be a good person. Hence she can never forgive herself, and thus, she will continue to remain in this cyclical pattern. Our actions may be inexcusable, but they do not line up with our intentions. The inevitable human struggle is not whether we are fundamentally good or bad, evil, flawed or perfect, but if we are (and again, not to quote my other favourite show, The Good Place) trying to be a better person than we previously were. If we recognize that our actions are wrong and we are capable of experiencing remorse and regret for said actions, who's to say we are entirely incapable of change. This reductive polarizing, and dismissive way of thinking is characteristic of the brains of most people living with a mental illness. Our outside influences, such as drugs, can all be contributing external factors to how we conduct ourselves through life. Ali’s short bit about redemption and human beings deeming actions unforgivable forever can easily be paralleled to direct conversations we have online about “cancel culture”. The phenomenon of dismissing and reducing someone to their mistakes instead of allowing them to grow from them is a nice sentiment. Still, if we do not truly take accountability into action and witness no real changes or remorse, we can quickly get stuck in that cycle. Even if our beliefs do not line up with our actions, drugs can eventually change that. The belief system we hold so dearly, the convictions we strongly feel, can all be washed away by the simple use of drugs, Ali explains as he tells Rue about his family background. His experiences with abuse and his eventual hypocrisy as he plays the role he always feared in his family leave the viewer speechless. As we watch him tell his tale of regret, there is no woe or sorrow in admitting he is or isn’t a fundamentally good or bad person, just the thought of his attempt to change his ways that impacts the viewer.

As the viewer waits with bated breath to see what comes out of Rue’s mouth next, it is not a surprise (to me personally). Rue has no intention of staying sober because she has no intention of staying alive much longer. Ali asks her why she feels that way. She responds with her sentiments about the cruelty of the world. Ali understands. We truly are living in dark times, witnessing truly horrific events, and the fact that we even have the capacity to care any longer is indicative of our will to stay alive. It doesn’t make much sense when you think about it, but when you are so sad, so grief-stricken by the news, by the world’s turn of events, by the mere thought of witnessing more tragedy that you cannot bear to be alive any longer, it means that you are deeply invested. Invested in the way things will turn out even if you do not personally believe you want to participate or even be privy to being complicit in a system that does nothing but churn out pain, anger, and hatred. When I was at the lowest point in my life and attempted to end my own life, I was overwhelmed by the goings-on of the world. As emotionally drained as Rue is, a part of her still cares. She wants her sister and mother to know that she really tried. Just as I wanted and still want my parents and friends to be okay without me when I do eventually leave this earth. Of course, I care about what happens to them. The idea that suicide or suicidal ideation is inherently selfish is so contradictory to the reality of how suicidal individuals genuinely feel. It is the opposite. We care more than most, and we care to the point that it hurts to extend another moment of kindness to ourselves amid all the chaos and madness of the world. But still, we try. We do our best. Ali believes in Rue. He has faith in her.

The entire episode ends on a melancholy note as Rue and Ali depart the diner with Rue wistfully staring out the window as he drives her home. Ali loves his conversations with Rue and vice-versa. The fact that two people can be sitting at a diner alone on Christmas Eve talking about the beauty and cruelty of the world and everything ranging from politics to addiction to suicide to love to family and anything in between goes to show us that humans will always find a way. The fact that two people struggling and suffering from addiction can find their own way about and amidst the chaos of the world and still have these meaningful conversations about life and existence tells us that ultimately, Trouble Don’t Last Always.

#euphoria #zendaya #sam levinson #colman domingo #rue bennett #jules vaughn #rules #hbo #recap #review #nanwrites #rue #jules #zendaya coleman

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matpisound · 4 years ago

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memes, and the role of music

Yeah, you heard me right. I'm gonna be talking about memes. Lately, I've been thinking about how much music has become intertwined with meme culture, and how certain songs can become memes on their own. Given that I write a music blog, I thought I'd write about my thoughts on the subject. How DOES music reach meme status?

Well first, we have to define what a meme even is. Obviously it's not just an image edited with a funny caption in Impact font or oversaturated to the point at which it's incomprehensible. Music has to be involved somewhere in there, or else this whole argument falls to pieces. There has to be a broader definition somewhere, right? Yes, there is, and it gives us a perfect grounding for establishing the meme status of music. According to Wikipedia, the term "meme" was coined in Richard Dawkin's book The Selfish Gene, and it defines the word as a cultural entity that can be considered a replicator; basically an idea that can be spread by people copying it and showing it to others, and it can include images, melodies, behaviors, and anything else that can easily be transmitted.

So why does this matter? We can now devise a way to categorize music memes based on what aspect of culture they appeal to. I won't go into every single meme song that exists, but I will go over some of the biggest meme songs in the past couple of years, and there are four main categories that all of them fall into:

Songs that have some sort of cultural significance on their own

Songs relating to shared cultural experiences

Songs that serve as part of a meme, without which the meme potential is lost

Remixes, typically of a sound that has cultural significance

For songs with their own cultural significance, we need look no further that January 2021 with the sea shanty craze; specifically, "The Wellerman". It's a perfect example of how social media has become embedded in musical culture and how sites like TikTok can bring people together through features that allow collaboration. Adam Neely made an in-depth video on this, but the gist of it was that the duet feature in TikTok allows people to come together with collaborative projects like singing sea shanties in a time when we're forced to stay apart. There are other songs that became memes through similar means. "Gangnam Style", "The Cha Cha Slide", and "The Cupid Shuffle" all became popular to the point of memes because they went viral on social media (mainly YouTube) and they were participatory in the sense they had signature dances, which were easy enough for anyone to do, solidifying them into a widespread culture. Some songs are memes due to their established presence in this culture, and they're songs people are expected to know either within a certain group or just in general. Just think "September", "Mamma Mia", and even "Renai Circulation" all became memes simply because of their existence within modern culture.

Culture also follows songs that are entertaining, i.e. funny, and funny songs are part of the epitome of meme culture. These come from the very early days of YouTube all the way to some of the newest TikTok audios. Take the keyboard cat on YouTube for example. Who doesn't love a cat in a suit playing some funky tunes on a keyboard? And Nyan Cat; an upbeat tune made out of synthesized meows while a cat with a PopTart for a body flies through space while farting rainbows. These random gems reflect the spirit of the internet in terms of creativity and just pure fun. There are also songs that are almost like musical shitposts; songs that have almost no meaning but exist for the sole purpose of entertainment through the random. Big Shaq's "Mans Not Hot" is such a fun song, and was really popular a few years ago because of its random lyrics and especially the verse that was just beatboxing. Songs that are so bad they're funny are popping up a lot as well. "Gucci Gang", sporting a laughably terrible sounding beat and 99% of the lyrics just being "Gucci Gang", climbed its way up to meme status just because of how bad it was. The meme status of these songs depends on the hilarity and ridiculousness that internet memes were founded on, and because of that, have embedded themselves into the worldwide meme culture.

Next is songs that relate to shared cultural experiences, so basically all of the movie tunes, game soundtracks, and just other experiences that aren't inherently musical, but contain musical elements. Everyone loves Smash Mouth's "All Star", and was popularized through none other than the hit movie Shrek. On its own it's a great song, but it's unlikely it would have reached the fame it has today had it not been for Shrek, which in and of itself has become a meme. Of course, the other one that everyone knows is "Megalovania" from the game Undertale. Its simple musical motifs combined to make it the insanely recognizable tune it is today, and has almost detached itself from its source entirely. Mario Kart has had several songs that have become memes, including "Coconut Mall" as well as "Dolphin Shoals", which gave birth to the famous Mario Kart Lick. And who could forget about Star Wars with its main theme, "The Imperial March", and "Duel of the Fates" among others. Lazy Town gave us a few gems as well, like "Cooking by the Book" and of course "We Are Number One". Most of these reach meme status because there are simple musical elements that make them instantly recognizable and can trigger pleasant memories of whatever media they came from, that media being a shared piece of culture among the majority of a generation. "All Star" begins that iconic leap from the the root to the fifth of the scale on the opening line, and "Coconut Mall" creates that frenzied feeling like entering a Macy's on Black Friday which just makes it so fun to listen to.

I need to take a minute to comment on the songs in this category that arguably had the biggest impact on the culture of this generation: Minecraft Parodies. Simply say "Creeper" in a room full of high schoolers and I guarantee you it will be followed by a chorus of "Aww man", most likely followed by the rest of the song. You probably already know what song I'm talking about. "Revenge" by CaptainSparklez and Tryhardninja was the song that powered a generation of Minecrafters, and its resurgence in recent years was met with a flash flood of nostalgia and overall good vibes. We had other hits that grew to immense popularity, like "Fallen Kingdom" and "TNT", along with countless others (and I really do mean countless). The parody craze was so prevalent, some people who otherwise probably never would have gotten into music began releasing hit songs. Not to mention all of the original Minecraft songs that came into the spotlight, like "Take Back the Night", "Creepers Gonna Creep", and so many others. This craze spread beyond Minecraft to some newer games like Fortnite, which allowed the creation of one of the most popular parodies today: Leviathan's "Chug Jug with You". Overall, these helped define a generation and not only allowed musicians to be involved in the things they like, but also allowed many people into the world of music.

This next category involves music that became associated with a certain format, as in there's little to no meme within the music outside of that format. The one everyone knows is the iconic Rickroll, the act of building suspense and breaking the tension with the beginning to Rick Astley's "Never Gonna Give You Up" rather than whatever else would logically release tension. Meme formats are tailored to the individual song, and this is no different. The song begins with a sudden electronic drum fill before going into an upbeat 80s dance tune. Often the video preceding the Rickroll will build up to something desirable to the viewer, and that sudden fill subverting their expectations invokes a sense of disappointment, having been cheated out of their reward. However, the fun sound of the rest of the song helps ease that disappointment. The Coffin Dance and Shot on iPhone memes employed a similar concept by building up tension and releasing it by cutting to the music. However, here the music played throughout to help build up that tension while a video, often depicting someone doing something risky or getting hurt in some way, cutting to just the music at the climax of the clip. This employs driving principle of EDM, building up tension and releasing it at the drop. The meme works by mirroring that suspense and resolution of the video with that of the song, and that resolution being different than what would otherwise logically happen is what allows the meme to spread. Obviously, this isn't the only way songs can be part of a format; songs like "Baka Mitai" and "Shooting Stars" have all had their time to shine. However, these memes that work to subvert the expectations of the audience arguably have the biggest impact of the songs in this category.

Finally, we have the remixes, which typically involve altering any of the songs from the above categories. One of the most popular forms of the remix is the mashup, and who better to bring up here than the legendary SilvaGunner, whose videos advertise a track from a video game OST, but end up being some other meme mashed up into it. The reason mashups work as memes is because it subverts our expectations, even when we know it's a mashup. Our brains know how each song goes, but when we listen to them together it creates something completely new that either sounds great or absolutely horrendous. Yet we still listen to them because they're interesting. Additionally, remixing a meme song in a funny way is a common form of musical meme. It can occur through, super heavy distortion, or repeating a section of a song throughout the song at a level far more than a mere motif, or deleting parts of a song leaving only the memeable parts, or simple pitch shifting, among so many other ways of remixing. The possibilities are endless. The reason remixes are such good memes is they take songs with cultural significance and change them entirely, giving them a whole new meaning.

Well there you have it. Music and memes have gone hand-in-hand since the very beginning, and as culture evolves and memes become more advanced, there's no doubt that these threads will entangle themselves even further. Thanks for reading and if you have any interesting thoughts on music memes or just wanna talk about your favorite ones, feel free to share! That's all, and I'll catch you at the double barline!

#music #music nerd #nerd shit #meme #memes #dank memes

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is6621 · 4 years ago

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Instagram aka the Fast Follower -Shannon Foley

Instagram originally started as a picture sharing app where people could follow their friends, post filtered photos and document their daily life. Over the years, Instagram has evolved significantly from this initial function. In my personal opinion, they seem to constantly steal ideas from competitors in an attempt to remain relevant. To a certain extent, I suppose it has worked thus far because it remains extremely popular nearly a decade after its inception. Conversely, I feel like the app is attempting to take on too many added functions, rather than focusing on improving its core features and interface. Theoretically, it could be beneficial to have a ‘one-stop,’ all-inclusive social media app, but I find all the additions to be overwhelming and feel much less engaged in the content I am consuming.

Since being acquired by Facebook in 2012, Instagram has had quite the track record of blatantly copying ideas and updates from other social media platforms. In 2013, it enabled users to post videos to compete with the 6-second video sharing app Vine. It also came out with direct messaging, similar to that of Facebook and Twitter. In 2016, it released the story function in response to Snapchat’s popularity (and later released various Snapchat-esque filter options). In 2017, it began allowing brands to use the platform as a virtual marketplace of sorts, similar to other E-commerce platforms and Facebook marketplace. In 2018, IGTV was launched as a Youtube-like product for users to post lengthy videos. These are just to name a few that have stuck out to me, as I have been an active user since 2012. The founders have voiced other explanations for these updates like consumers seeking a bridge between different platforms or attempting to increase authenticity. At the end of the day, the striking similarities are undeniable and I would argue that this mosh posh of capabilities has led to a decrease in user engagement and less authentic content overall.

The most recent example is the ‘Reels’ feature, which is clearly a ripoff of Tiktok, where users can post 15 second videos with different audios. Although Reels launched approximately a month ago in early August, I felt compelled to look into it further in context of the latest events regarding Tiktok. It is no secret that President Trump has expressed discontentment with Tiktok’s popularity, given that it is owned by a Chinese tech company, rather than a US based one. The app has been under a lot of scrutiny regarding security concerns due to the wide user base and high influx of data that Byetdance has access to. As of Sunday, ensuing from these ongoing security issues, both Tiktok and WeChat (another Chinese app) will be removed from the app store. While there have been rumors circulating of Tiktok’s ban or its purchase by Microsoft or Oracle, this is the first definitive action against its existence. Moving forward, it is interesting to consider how Tiktokers, both users and creators alike, will adapt and channel their creativity into other social media platforms.

Instagram is constantly adapting their interface and features to remain relevant and competitive. Nonetheless, they do it excessively to the point where it makes them seem very unfocused in their purpose. While some features, namely direct messages and stories, have taken off and been embraced by the Instagram community, others like Reels have been duds and even received backlash. It is no coincidence that Reels was launched when this turmoil surrounding Tiktok first came to light, even before any official decisions were made. However, even with the recent turn of events, I still do not think Tiktok users will convert to using Reels. Charli D'amelio, the most followed Tiktok influencer, has already created an account on another music-video app, Triller, and is rapidly gaining followers.

To put it short, the Reels update simply ignores the fundamental values of Tiktok that made it so popular in the first place. It is not an easily accessible or easily navigated feature for users, and feels “tacked on” rather than a dominant function of the app. Tiktok’s keys to success were its algorithms that chose personally-curated content to display on users For You Page, the ability to go viral regardless of followers, and its simple interface. The Reels feature lacks essentially all of these elements and there are no evident benefits to using it over the pre-existing video or story abilities. The general concept and functionality of Reels is akin to a Tiktok video, but the similarities end there. Tiktok users and non-users alike remain unimpressed by the interface of Reels and the overall difficulty of viewing them on the app even after being posted. I believe that Instagram is better off eliminating the feature altogether because it seems to be adding an unnecessary layer of complexity and inauthenticity for users. Ultimately, I think that Instagram’s (Facebook’s) efforts to replace Tiktok failed to capture the essence of what made Tiktok so beloved and successful in the first place.

Sources:

https://www.wsj.com/articles/commerce-secretary-wilbur-ross-says-he-will-ban-wechat-use-in-u-s-after-sunday-night-11600429988

https://www.businessinsider.com/instagram-reels-tiktok-competitor-short-video-us-launch-explainer-2020-7

https://mashable.com/article/kevin-systrom-instagram-stories-snapchat/

https://www.nytimes.com/2020/08/12/technology/personaltech/tested-facebook-reels-tiktok-clone-dud.html

https://www.falcon.io/insights-hub/industry-updates/social-media-updates/5-social-media-news-stories/

https://www.theverge.com/21362382/tiktok-reels-for-you-page-algorithm-instagram-paradox-choice-streaming

https://techcrunch.com/2013/06/20/instagram-video-vs-vine-whats-the-difference/

https://powerdigitalmarketing.com/blog/the-state-of-social-media-in-2020/#gref

#is6621

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cindylouwho-2 · 4 years ago

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RECENT NEWS, RESOURCES & STUDIES, June 28 2020

Welcome to my latest summary of recent ecommerce news, resources & studies including search, analytics, content marketing, social media & Etsy! This covers articles, podcasts, videos and infographics I came across since the late May report, although some may be older than that.

I am currently working on Etsy search testing and a few new blog posts and pages for my website, so it may be a few more weeks before I get a new report out. In the meantime, if you have an questions, comments or suggestions, please contact me here or on my website.

TOP NEWS & ARTICLES

Ecommerce sales are way up, but so are many costs, and delays in shipping are part of the problem. “...many of our merchants start preparing mid-year for peak-season volume, holidays. We’ve seen many merchants hitting and even exceeding their normal Black Friday and Cyber Monday volumes consistently through April, forcing them to adapt quickly for greater capacity.” UPS is charging high-volume customers a surcharge based on how much more they are shipping compared to normal times, and also for an increase in oversized packages.

Mail delivery is still slow in many countries. Canada Post hit an all-time delivery record with 2.1 million parcels on May 19, but may finally be getting caught up. [article in French] Shipping between countries can also be substantially delayed, in part due to the lack of air traffic right now. USPS is using sea transport for packages to some European countries. And USPS rates are going up for international shipping in July, due to the new Universal Postal Union deal. "Anyone who is a bulk shipper, your rates are going up".

A reminder that the US economy isn't suddenly going to stabilize in the fall; it’s likely to crash. The US is now officially in a recession. Many people are not going to have money for a lot of discretionary spending. Furthermore, some categories of items will likely drop in price due to company closures, supply chain issues and bankruptcies. That will increase competition at the same time there are fewer buyers for many types of items. Ecommerce sales in the US are projected to rise 18% this year, but it won’t be enough to make up for the loss of brick & mortar retail sales. “The apparel and accessories category is typically the second-largest in e-commerce, for example, but will only grow 8.6% as consumers shift spending away from discretionary, non-essential purchases.” Retail in the US is expected to be down more than 10% in 2020.

ETSY NEWS

Etsy has released an addition to the iOS app that will allow shoppers to use augmented reality to see wall art on their home’s walls. The Verge was critical of how long it took for Etsy to catch up with the competition, and the fact that it is not available for Android yet. TechCrunch went into more detail.

As mentioned last time, you can now add short, no-audio videos to your listings. Etsy is so big on this, they are offering listing credits and ad credits to sellers who upload 5 or more videos by July 6. As always, make sure you read the legal policies before you participate in this offer.

The Etsy Design Awards are back, with submissions due by July 15th. Note that they are only open to 38 countries, for some reason. There is a forum discussion thread with tips, and a podcast [audio & transcript] with previous winners.

If you sell any items for kids, you will find this trending items article from Etsy useful. Searches including “kid,” “child,” or “baby” didn’t go up as much in April as one might have expected, given the pandemic shopping bump, but puzzles were popular. They include some search terms: for example, there was a “250% YoY increase in searches on Etsy containing “jump rope” in April. Also, “while school may look different this fall, we’re already seeing an increase for school-related searches compared to the same time last year.”

Face mask seller ZhenLinen was interviewed on NPR [text and audio] about mask selling, and was even asked about the offsite ads fees near the end. They sold 31,000 masks while their event-supply business was in pandemic limbo; most of those sales were through Etsy. The good news articles about mask sales, & suggesting Etsy as a source of masks, are continuing, although some do mention slow delivery times and even undelivered orders. By the way, if any mask sellers are looking for new places to sell, Facebook finally caught up and is now allowing mask sales, ads and other promotions.

According to analysis of Etsy’s API data, May 2020 was Etsy’s best month ever. Remember that the API data misses things like sales of multiples, so it is not the most accurate source, but I don’t have any reason to doubt the statement is true.

Etsy stock went over $100 for the first time, before dropping as the rest of the market went down.

You have probably already seen Etsy’s statement on race issues after the recent murder in the US. “That’s why today we are announcing donations of $500,000 to the Equal Justice Initiative and $500,000 to Borealis Philanthropy’s Black-Led Movement Fund, as well as matching employee donations. We encourage our community to join us in supporting these important organizations. Etsy is built on a belief that communities have the power to change the status quo. Change is hard-fought, and we are committed to this fight.“

If you have your real name on your Etsy account, don’t attract any attention from the police.

SEO: GOOGLE & OTHER SEARCH ENGINES

If you don’t really understand what algorithms are and how they work for search engines, you will want to get caught up here. Key to understanding: “An algorithm is not a formula.”

This is a bit advanced, but it’s a good explanation of how to figure out searcher intent in Google results, and then fulfill it with new content. [video, transcript, and downloadable form]

Linking from one page on your website to another can be an important part of SEO. It can also help you get more page views, if you link to new pages from your most popular pages. Creating internal site links on the same page through a table of contents [advanced, coding info] can even get you more links in Google search results.

Speed on mobile devices is also a big part of SEO as well as conversions. “a 0.1 second improvement in site speed resulted in Retail conversions increases of 8.4% and average order value increases of 9.2%.”

Bing made changes to its backlink tool, including the ability to see your competition’s backlinks. The option is part of Bing’s Webmaster tools, & allows you to analyze “similar sites”. Their Webmaster Tools now can also analyze your site for SEO errors.

A former Google employee is starting a new search engine, called Neeva.

Some SEOs recommend removing “low-quality” pages from your site to improve your overall rankings, but low-quality doesn’t necessarily mean pages that few people visit [text & video]. And short posts are not necessarily “low-quality”. If your page is mostly duplicate content, it is like low quality, but just repeating a few lines on each page is not duplicate content.

Google missed a few episodes of its Google search news YouTube post during the pandemic, but they were back on May 26 with an update. They’ve also finally released their webspam report for 2019. “we observed that more than 25 Billion pages we discover each day are spammy.”

Advanced content [video with multi-language subtitles, & text summary in English]: Google, JavaScript, & links.

Shopify sites have built-in blogs,and those blogs can help you get sales through SEO. And while we are on Shopify SEO, here is some advice on fixing technical SEO issues on Shopify sites. [the second is advanced content unless you know some coding]

While having an author page isn’t a requirement on any news/blog site, it might be a good idea anyway [text and video]. Content that is useful for readers is ultimately good for your site’s SEO.

Here is a history of Google’s PageRank, and what it still does for ranking.

Did the Google May core update really mess up organic search relevance? Some people think so. [I had noticed the Wikipedia drop but thought it was just for a particular search.] There may be more ranking updates underway right now.

Google plans on introducing user experience as part of the ranking algorithm, although it won’t happen before next year, and we will get 6 months warning. Search Engine Land lists the following elements: “whether the page loads quickly, if it’s mobile-friendly, runs on HTTPS, the presence of intrusive ads and if content jumps around as the page loads.” They add a bunch of technical advice, and the tools to follow up on it.

Do you find SEO confusing? Don’t worry - even the pros working for big companies make huge errors.

(CONTENT) MARKETING & SOCIAL MEDIA (includes blogging & emails)

Updated infographic with the common social media image sizes used today. (Several of these get published yearly, because there are always changes.)

Is blogging still relevant? [TL;DR - yes] And if you want to write more interactive posts, here are some tools for that.

Video app TikTok made a lot of money in April, but is seeing competition from a new short video app called Zynn, which allows users to make money by watching videos and bringing in new users. However, Zynn has already been removed from Google Play store amid accusations of content theft. Instagram has a challenger called “Reels”, and even YouTube wants some of that TikTok traffic, so they are introducing 15 second videos. Meanwhile, TikTok is coming under closer scrutiny for its invasive tracking.

Every social network apparently needs to have their own version of Stories these days, so Pinterest has introduced a new version of Story Pins in the US. “Unlike Stories on other platforms, which are often self-focused snippets from someone’s life, Pinterest Stories Pins are designed as clickable content focused on sharing ideas. For example, Story Pins could offer a step-by-step guide to cooking a recipe or creating a craft project. A Story Pin could also offer ideas around how to reorganize your home office, keeping the kids entertained, beauty tutorials and more.”

Google appears to be imitating Pinterest with their new release, called “Keen”. You add items yourself but Google then attempts to find more things you are interested in, using AI.

If you are looking for some new tools to help with Instagram, Social Media Today compiled a list of 5 recent ones. They include image processing, templates, and analytics.

Twitter is beta-testing the ability to tweet sound files directly from the platform, instead of embedding links to other sites. The article notes that these may be more difficult to moderate than text tweets would be.

Two of the three parts of this article cover local businesses, but the middle part has some promotional ideas that mostly involve content marketing & social media. Nothing groundbreaking, but a decent list if you are looking for new free ways to advertise.

ONLINE ADVERTISING (SEARCH ENGINES, SOCIAL MEDIA, & OTHERS)

Semi-advanced - how to improve your Google Ads optimization score.

GCLID is short for “Google Click Identifier” to help track ads and conversions. You can learn more here. [Understanding this is useful for both your own ad campaigns and understanding other ads, such as the Etsy Offsite Ads program.)

Money coming in from social media video ads has increased from the lows in April. Facebook ads have improved the most.

New advertisers on Instagram will not necessarily have to link their accounts to Facebook any more. It may be linked to a campaign to “stop hate for profit” that calls for people to stop buying Facebook & Instagram ads during July, and which has attracted several big players such as Unilever and Verizon. Some companies are leaving all social media ads, or are extending the Facebook boycott until the end of the year. But as the first article points out, Zuckerberg’s complete control of voting means he can’t be turfed by a board just to protect profit, so a short boycott may not be the best way to get change.

Facebook published a new explanation of how ads work on the platform.

STATS, DATA, OTHER TRACKING

For people who are new to Google Analytics: here are some things you should be tracking, as well as these, and some tips on finding source info for SEO work. If you want to improve your customers’ experience with the site, check out these tips. [There is some crossover between the 4 articles, but I think that those of you trying to learn more detailed examples of how GA works will find everything useful.]

What is a “session” in Google Analytics? This article includes screenshots & tips on changing their length.

You can get great keyword data from the Google Search Console - here’s how.

ECOMMERCE NEWS, IDEAS, TRENDS

Online shopping has received a huge boost from the pandemic lockdowns, and big online marketplaces are now competing for new small businesses to fill the growing demand. Walmart outsold eBay in May, for the first time ever. Things are slowing down a bit, though: “buy-online-pick-up-in-store (BOPIS) had begun to “plateau.” BOPIS growth in May was 195% year over year, which was down from its April peak of more than 200%.”

Amazon is being criticized for allowing many prohibited items to be sold on the site, even through “fulfilled by Amazon”, so the items are stored in its warehouses. “Graham did not respond directly to many of our specific questions, including how many of the banned items that The Markup found had been sold, why the company had not noticed some of them for months, why some were listed as Amazon’s Choice, and why many were stored in Amazon’s warehouses for shipment. He did not respond at all to questions about why Amazon itself had offered banned items for sale. Most of the banned listings we reported to Amazon have been removed, although at least three have popped back up.” [emphasis added]

Amazon is now offering multi-channel fulfillment in the US; you don’t even need to use Fulfillment by Amazon to sign up. They’ve also introduced lines of credit for sellers, through a partnership with Goldman Sachs.

eBay is rallying sellers to object to a proposed Louisiana law that would force marketplace sites to verify the identities of higher-volume sellers in the state. The law was passed anyway, and takes effect July 1. Here are the highlights of the new law.

Now-fired eBay employees harassed and stalked the EcommerceBytes owner and her husband for months after eBay’s CEO at the time said eBay needed to “take down” the site & its owner.

Walmart now has ThredUp as one of its third-party sellers on the Walmart website. They sell second-hand clothing and accessories for women & kids, often famous labels. Sales are all online but buyers will be able to return things to Walmart stores.

Walmart has also partnered with Shopify, allowing small businesses to list directly on Walmart’s website through Shopify. This appears to be a limited initiative, as they only plan on including 1200 Shopify sellers by the end of 2020. Most analysts think this is a plan to compete with Amazon more directly.

In addition to its existing website, Target is now offering items on Instagram Checkout.

Shopify has been getting great media coverage lately, including this article suggesting them as an alternative to Amazon third-party selling, once the new “Shop” app gets some traction.

BigCommerce has introduced drag-and-drop design tools for its website builder.

Square has begun using rolling reserves to reduce its risk with some sellers. “In one instance, Legal Knock, a company that builds websites for law firms, told the Times that it never had a customer demand a refund for their work and yet Square kept $4,000 in reserve in May. Sean Weber, the owner, said he had trouble contacting the company and wasn't satisfied with its explanation. He even said Square blocked him on Twitter.”

Upcoming PayPal changes for US users include seller protection for some digital items, and not necessarily requiring buyers to return items to win a significantly not as described case. Remember that many PayPal changes start with the US and then expand to other countries; Canadian changes are here.

BUSINESS & CONSUMER STUDIES, STATS & REPORTS; SOCIOLOGY & PSYCHOLOGY, CUSTOMER SERVICE

When thinking about customer returns, remember that a lower-than-average return rate is not necessarily your top goal. “You may ask, “why would a merchant want to increase returns?” It’s because they’re using returns as a growth driver. They’ve figured out, for their respective businesses, that a higher rate of returns actually nets out to an increase in sales and repeat purchasing. So much so, that the overall uptick in business far outweighs the increased costs of more frequent returns.”

Consumers are reading reviews more than ever, but half of this study’s respondents said that “‘too many companies’ are creating fake reviews online.”

Many people are tired of the “things are different” ads that have predominated, & want to see more ads showing people getting back to normal. “The U.S., U.K. and the Netherlands are primed for a jump in fashion purchases, with significant percentages of consumers in those countries planning clothing purchases in the next 30 days. The finding suggests that fashion marketers may increase their marketing efforts to reach consumers who are ready to buy apparel as lockdowns are lifted.”

We don’t know what the holiday shopping season will look like this year, so ecommerce businesses should be planning for many different scenarios.

Here’s an interesting overview of how some searches changed in the first few months of the pandemic. [infographic] And some of the shopping changes people made, especially Gen Z, may be permanent. “...younger consumers are shifting their habits faster than their older counterparts.” That report also states that “33% of these consumers have increased their online spending, for a net increase of 6%, versus 23% of consumers in older generations, or a net increase of 1%.”

Here’s more on the second-hand clothing trend that is hitting its boom years. “According to the report, secondhand goods are expected to make up 17% of a person’s share of closet space by 2029, up from just 3% in 2009.” Gen Z is a big user of Depop, which has a lot of altered and enhanced vintage clothing available.

MISCELLANEOUS

This article has inspired me to completely redo my website’s About page. Not yet, of course, but some day soon…

Speaking of websites, here’s a good list of dos & don’ts for a contact form.

eBay may be probing your computer when you visit, and that is not always legal.

Free Zoom accounts can’t set up encrypted calls/meetings, because “the firm wants to keep this feature away from free users to work with law enforcement in case of the app’s misuse.”

Finally in privacy news, Google is being sued for still tracking you in various ways when you use Chrome’s incognito mode.

#etsynews #search engine optimization #analytics #content marketing #customer service #ecommercetips #social media news

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orbemnews · 4 years ago

Link

Clubhouse Makes Manner for Influencers Almost each social media platform has turned its high customers into stars: YouTubers, Viners, Dubsmashers, TikTokers, even LinkedIn influencers. Now, Clubhouse, an audio-only app that constructed its title with tech buyers earlier than increasing into leisure, is attempting to domesticate its personal native celebrities. The app is testing an invite-only “Creator Pilot Program” with greater than 40 Clubhouse influencers who symbolize a brand new class of on-line fame. To this point, they’ve been promised common conferences with considered one of Clubhouse’s founders and early entry to particular instruments designed for energy customers. Clubhouse, which took off in Could and has 600,000 registered customers, lets folks be a part of pop-up audio chat rooms. The app initially discovered reputation with the Silicon Valley crowd. In Could, Clubhouse was valued at almost $100 million after a spherical of funding led by Andreessen Horowitz. Nevertheless, in latest months, its consumer base has broadened. Along with internet hosting discussions between enterprise capitalists, the app provides quite a lot of superstar discuss reveals, D.J. nights, networking occasions, velocity courting, theatrical performances and political discussions. Many of the customers chosen for Clubhouse’s pilot program host well-liked reveals that draw audiences of hundreds, although others preserve smaller, extra devoted followings. Consider them as half livestreamer, half podcast host and half neighborhood supervisor. “The highest creators are folks with magnetic personalities who appeal to audiences not simply due to their titles and accomplishments, however as a result of listeners wish to spend time intimately listening to their ideas with an opportunity to weigh-in themselves,” stated Josh Constine, an early-stage investor on the enterprise agency SignalFire who’s a part of the creator pilot program. “These creators are producing huge audiences on Clubhouse even when they don’t have giant followings on different social platforms.” Catherine Connors, 50, an early parenting blogger and former head of content material at Disney Interactive, hosts two common discuss reveals on the platform, one about feminism and one about philosophy, and is within the creator pilot program. She stated most of the app’s most distinguished figures will not be the Gen Zers and millennials most individuals think about after they consider influencers. “What an fascinating character seems like on Clubhouse is totally different than what it seems like on different platforms,” Ms. Connors stated. A number of folks within the pilot program are of their 40s or 50s. Final week, customers within the creator program had been invited to hitch a non-public digital “membership” on the app known as “All the things in Moderation,” in addition to a closed WhatsApp group chat with management on the firm. This system is being led by Stephanie Simon, a marketer and former advisor for Gucci. One in all her challenges will likely be serving to to standardize monetization on the app; to this point, creators aren’t compensated for his or her work on the app. “The place’s the cash at?” one particular person requested in the course of the first “Creators Roundtable Session,” a non-public assembly between firm management and influencers that befell on Dec. 17. It was a sentiment shared by many within the room. Ticketing, suggestions and subscriptions had been floated as potential sources of income. Metrics had been additionally mentioned. The corporate stated it could offer analytics to creators in some unspecified time in the future however had no thought what these ought to appear like. One suggestion a couple of weekly viewers development fee of 30 % was interpreted by some as a requirement to stay in this system; others noticed it merely as encouragement. In keeping with the corporate there isn’t any mandate for development for creators. Kat Cole, 42, a enterprise govt, investor and host of a preferred Clubhouse room known as Workplace Hours, stated that the assembly was properly intentioned however disorganized. “This wasn’t a bunch of staff, so there wasn’t an agenda or an open mic rule,” she stated. “There was lots of people for whom that is their profession and earnings as a creator, and so they had been taking it very severely.” “We consider voice is a robust medium for folks to attach, share, be taught and develop by means of genuine dialog. On Clubhouse anybody generally is a creator by beginning a room and internet hosting conversations,” a spokeswoman for the corporate stated in an announcement. The stress for Clubhouse to crack the creator ecosystem is excessive. Failing to prioritize the wants of energy customers can drive them away. In 2015, almost 20 of Vine’s high 50 creators left the app after a gathering wherein the corporate refused to pay $1.2 million {dollars} to retain them. The app shut down a 12 months later. In 2020, although, buyers appear to have lastly embraced the influencer financial system as legit enterprise. REMUS, an early-stage enterprise capital agency, lately employed Josh Richards, an 18-year-old TikTok star, as a enterprise accomplice. Traders on the app have begun asking about how creators on different platforms, like OnlyFans, monetize their accounts. One tech founder lately tweeted about how a 9-year-old YouTube star who earned $30 million this 12 months ought to have earned extra. “I really feel like one thing has palpably shifted up to now 12 months amongst buyers, and it looks as if everyone seems to be speaking in regards to the creator financial system now and investing in creator instruments,” stated Li Jin, founding father of Atelier, a V.C. agency investing within the influencer financial system. She pointed to TikTok as a platform that had defied the broadly held notions amongst buyers that “shopper social” — platforms like Fb, Twitter and Instagram — was a factor of the previous. “TikTok achieved that largely by treating creators as first-class residents and making them really feel like they’re served for and cared for,” Ms. Jin stated. “I believe that made buyers notice serving creators was a superb enterprise technique.” Clubhouse should do greater than pay its creators if it needs to maintain them. Many customers have complained publicly that the app has did not roll out enough safeguards for customers, particularly for folks from traditionally marginalized backgrounds. Rhian Beutler, an entrepreneur and Clubhouse creator who’s a part of the pilot program, introduced on Monday that she was placing her well-liked Clubhouse trivia present on maintain. “I can’t proceed to convey optimistic issues in wake of the continued lack of motion by CH within the face of anti semitism, homophobia, transphobia, misogyny, racism ( and so on and so on),” she tweeted, referring to Clubhouse as “CH.” One other consumer, Michaela Hirsh, responded, saying that the corporate ought to: “Draw a line for hate speech. Truly ban / droop folks for it. Make it recognized that it’s unacceptable. Acknowledge earlier that sure hate teams have organized on the app (and now it’s too late to cease it).” “All types of racism, hate speech and abuse are prohibited on Clubhouse and are a direct violation of the Group Tips and Phrases of Service,” an organization spokeswoman stated. “The corporate has belief and security procedures in place to analyze and deal with any violation of those guidelines, which can embody suspension or removing from the app.” Denise Hamilton, 50, a creator who hosts two well-liked reveals on Clubhouse and can also be a member of the pilot program, stated that whereas the founders have integrated her suggestions into product adjustments, she thinks customers additionally want stronger moderation instruments. “I want there have been 25 extra guardrails,” she stated, earlier than itemizing a number of of them: “Enhance moderation, enhance the ability set of moderators to host troublesome conversations, elevate troublesome conversations hosted by extra expert communicators.” As Clubhouse continues to scale, the variety of audio creators is rising. Their impression on the broader influencer financial system is simply starting. Some members of the pilot program have begun considering model offers and cross-platform promotion. Others have begun to kind creator collectives, like these began by distinguished customers on TikTok. “I’d be shocked if by subsequent 12 months if there weren’t teams of creators that do their very own factor however have a way of getting collectively for possibly a weekly room,” Ms. Cole stated. “One thing like a Hype Home.” Erin Griffith contributed reporting. Supply hyperlink #Clubhouse #Influencers

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alifeenhanced · 4 years ago

Text

How I Automate My Social Media Content

Having hung on every word of my 'How I Designed My Blogging Setup' article, you must be ravenous for the social media side of this two-part content distribution setup.

So without any more delay, here it is:

The Background

Being a greedy kind of guy, I wanted to make sure I got the most bang for my buck (within reason) for the content I produced for my fledgling business.

If you have read the blogging setup article mentioned above, you will see how I am using Content Studio to write my blog articles and distribute them to my own WordPress blog, Medium, and Tumblr.

My intention is to write summaries of those articles and post those on Blogger and Wordpress.com also.

Finally, I am using MissingLettr to produce a 12-month social media campaign for each blog post and publish the posts to Facebook, Twitter, and LinkedIn.

This gives you a rough idea of the scale of content distribution I want to create for my business. I am working on the premise that this level of content will give much higher levels of exposure to my business than the average setup. Time will tell.

My Social Media Content Plans

My plans for the content I post on my social media accounts are of a similar scale.

I want to get my own content repurposed into different types of media and posted to a wide variety of online platforms in order to maximise impact and draw more eyeballs to my source content.

So that begs the questions, what media forms should I use, and what social media platforms?

Here are my thoughts . . .

Media can be broken down into a variety of forms:

Text

Video

Audio

Images

These 4 media types can then be delivered to the audience in a wide manner of content types. Here are just a few that come to mind:

Blog posts

Ebooks

Training courses

Books (Physical and Digital)

Online documents (Google Docs, etc)

Press releases

Video

Audio

Slides (Powerpoint, etc)

Webinars

Live social media broadcasts

Podcasts

Audiobooks

CDs

DVDs

The list goes on . . .

Different people prefer a variety ways of consuming their content. Personally, I am not too keen on video unless it is part of a training package. If I want to consume information I much prefer a blog post or online article to a video on YouTube.

My logic for this is you can skim through an article and quickly find the relative information much quicker than skimming through a video.

But I am an old-git who grew up in an era where video content was nowhere near as prolific in its production as it is these days. As a kid, you had the telly or the cinema. The explosion of media outlets since the late 1970's has been astonishing.

So it was obvious I needed to get my content broken into the 4 media types. From there I can decide what format each media type could be delivered.

These were my initial thoughts on how I would use the various media types:

Text

You can read an article in far more places than you can consume video or audio. Not all environments are conducive to sound. Very noisy places or places you need to maintain quiet may be prohibitive to video or audio, but as long as you have adequate light you can read stuff almost anywhere.

Blogging was the obvious choice for text rich articles and is likely to be the source of much of my online ramblings, especially at the beginning of my journey.

Email would present the opportunity to build a list of like-minded people who I could market to and keep informed of how to access my latest masterpiece.

Ebooks could be used not only for freebies, but also for purchase, part of my membership site, and part of my training packages.

Text-based training is still popular and I intend to use this in most of my training and my membership site.

I need to dig deeper into the benefits of Press releases and physical books, but other people are using them, so they are likely to be beneficial once I know how to use them. These wouldn't be my initial choices though, but something to incorporate in the future.

Video

Video is the new champion of media content. People are consuming more by video than any other form these days it seems.

When you think of video content, YouTube immediately springs to mind, but there is a wealth of other ways available to get your message out using video.

Video training is an obvious choice and can be blended with written material to produce a blend of instructional material.

There is mileage in producing videos from my blog posts. A new video app with the tools to convert text to image and text to speech appears every couple of weeks. The quality of the translation of the text to image and text to audio gets better over time too. Some of the latest speech synthesis programs are getting very close to sounding like a human voice.

One of my tasks this week is to investigate these tools and formulate a video content production plan, incorporated with a distribution plan for that content. Look out for a blog post shortly on my findings and how I set it all up.

At this early stage, I am not going to incorporate 'going live' on social media or use webinars. Both these outlets have strong merits for using them and I will investigate them once I have everything else bedded down.

Hmmm - TikTok. I have this latest social media craze on my radar. I won't be dancing (such a loss to the world, I know), but there are merits for using TikTok from a marketing perspective. Look out for the TikTok blog post in the not too distant future.

DVDs I just can't see happening, but never dismiss any idea.

Audio

Audio is an easy format to produce these days. Text to speech packages have come on in leaps and bounds and there are all sorts of companies and apps for converting your PDF or blog post into audio or even a Podcast.

Podcasts - At this early stage, I have no plans to produce podcasts, but I won't rule it out entirely, especially if I can produce one easily and regularly from the other content I am creating.

I have recently acquired a tool called BuildBubbles that converts blog posts to podcasts. I am yet to this (see below).

Audio training - I will be using audio in my training courses and membership site though. Because it is easy to produce, plus people like to listen to audio when driving or exercising, it is a must-have format.

For CDs, see DVDs above.

Images

I will be using images in most of the content I produce, whether it be social media posts or articles.

Even an expertly crafted, absorbing document like this one can still get a lift from a break in the text with some visual stimuli.

At present, I can't see any way I will produce image only content, but I am open to persuasion if the right idea pops in front of me.

My Social Media Platforms

As I mentioned at the beginning of the article, I am already kicking my blog content out to the following channels:

Medium

Tumblr

Blogger

Wordpress.com

Facebook

Twitter

These outlets were chosen because the tools I was using for my blog articles automatically published to these channels.

Some of my other content could also be sent to Facebook, Twitter, and LinkedIn. I also wanted to use my personal Facebook account for some of the content I produce and send most of my postings to a new Facebook Business page.

I had also identified using a Facebook group specifically to concentrate on my journey from no income to a full-time income. Here we could discuss the merits and problems encountered using the tools and techniques I employed in my journey and people could ask advice and get answers.

The next stage was to look at the better quality tools I had for automating and publishing content and the social platforms they could utilise.

This investigation led to the creation of the following social media platforms:

Instagram

Google My Business

I also identified video-based channels I wanted to create:

YouTube

Vimeo

DailyMotion

TikTok would have to wait as I didn't know enough about how to use this channel as yet. It is on the horizon though.

My Social Media Automation Tools

It was just a case of matching the social platforms to the tools now and then identifying how I was going to use each of the tools and the social channels applicable to that use.

As my blogging setup had already been covered and my video setup was to come shortly, I concentrated on the tools I would use to create, automate, and distribute the remaining content to my social media outlets.

The tools I identified are as follows:

Quuu Promote

Quuu

ResultFlow

Publer

Content Studio

Content Fries

Build Bubbles

This was quite a list to set up, test, and get working correctly.

I break down each of these tools and their functions in the coming section . . .

1) Quuu Promote

This service allows you to put forward your blog posts to be shared by other people who are looking for relevant content for their own social channels.

I have already mentioned this tool in my blogging article, but I wanted it here because it explains how I will use the next tool.

2) Quuu

Quuu is the other end of the Quuu Promote process. I have a lifetime account I purchased a few years ago in an offer on AppSumo.

I can use Quuu to post other people's content relevant to my audience to Facebook, Twitter, and LinkedIn.

There is a wide range of niches to choose from, which filters the content Quuu offers you each day. This helps eliminate content that is not relevant to your niche.

My chosen niches are in the grey area on the left-hand side:

As the content comes from Quuu Promote, it has already been vetted to a reasonable standard, so I am happy to choose articles without reading them first. This can be quite a time saver.

It has a sister posting tool called SocialChief, which is free to use for up to 3 channels. You can schedule unlimited posts with this tool. I have set it up to post articles from Quuu 6 times a day to each to each of the 3 channels Quuu supports.

With my Quuu package, I get up to 30 recommended articles a day to choose from for posting to the social channels. This is more than adequate to pick enough articles to keep SocialChief well stacked with content.

Quuu and SocialChief are a great way to keep relevant content hitting your social channels on a regular basis.

Quuu gives you the ability to modify the text and images you post with each article, but as I am pretty busy at the moment I haven't used this facility yet.

I have been using Quuu for a few days now and it all works seamlessly.

3) ResultFlow

ResultFlow is a new system I am in the process of using. I am 2 weeks into a 4-week training course that instructs how to set up and use ResultFlow to get the best results.

The idea behind ResultFlow is to use Facebook ads to attract people within your niche, then run a second set of Facebook ads specifically targeting these people to bring them to your website or your offer.

ResultFlow automates most of this process, including creating and running the Facebook ads.

As I am busy setting up all other aspects of my business, I am behind many of the other students on the course. I have my system set up, but I haven't run any Facebook ads yet, although the feedback from people who have looks quite encouraging.

The ResultFlow approach is not the way most people would run Facebook ads, but the principle appears sound.

Once I have finished the training and have some results from running Facebook ads I will produce a review article on ResultFlow.

4) Publer

Publer automates posting to the following social media channels:

Facebook

Twitter

Instagram

Google My Business

I am already using Publer as part of my blog content distribution to get eyeballs to my articles but I will also use it to publish my other social media posts to the above channels.

One of the benefits of Publer is its ability to preview the posts as they will appear on the social media channel. This allows you to tweak the content specific to that channel before publishing or scheduling it for posting later.

With the variance of acceptable image sizes and character limitations across social media platforms, this can ensure posts look acceptable on all channels before posting.

5) Content Studio

Like Publer, I am already using Content Studio as the main component in my blog post publishing.

In addition to the blog post capabilities, Content Studio can also post to the same set of social media channels that Publer does. The advantage Content Studio has is the ability to curate content using keywords or topics that would interest your target audience.

Having identified great content, you can post it or schedule it for posting on some or all of your social channels.

This process can be fully automated, but when I have used it in the past I found I liked to manually authorise the content being posted first. This led to a higher standard of released material as I was able to filter out irrelevant or less targeted content.

If you already have Content Studio, it would be hard to justify paying for Publer too, but because I have lifetime access to both, I can pick and choose which benefits I employ for which use case.

6) Content Fries

Content Fries is a new tool I am yet to evaluate or use. It allows you to automatically turn your video content into other media forms, such as text or audio. Of course, I need to start producing video content first.

It sounds ideal for what I need in my business, so I will be posting a review of this tool once I have had a chance to evaluate it and incorporate it into my content distribution process.

7) BuildBubbles

This is another tool I have lifetime access to and I am yet to evaluate.

BuildBubbles turns your blog post into a podcast and posts it to the podcast channels.

Expect a review of this tool in the future also.

8) Other tools

I have a raft of what I describe as 'supporting' tools. These tools are used for producing memes, editing images, creating YouTube Thumbnails, optimising image file sizes, editing text, creating videos, etc.

I use these tools to create the media I use to build my online content.

I also have a number of websites I access that provide some of the content or elements of the content. These are elements such as stock photos, stock videos, royalty-free music, icons, vector graphics, fonts, WordPress plugins and themes, etc.

I also have a range of tools online and offline that help store information and media. The ability to have access to and quickly find images, documents, audio tracks, etc is invaluable.

Finally, I have a set of apps on my computers and mobile devices that help keep everything running smoothly and facilitate the production of content. These range from word processors to video editors, document repositories to web browsers.

I have the ability to produce whiteboard videos, top quality PDFs, and high-quality documents.

I have far more tools than I will ever use, mainly because better ones keep appearing. Nevertheless, these smaller tools are what makes the production of my content easier. Without them, I would be lost.

My Social Media Content Distribution Solution

So my evaluation is complete for most of the tools, social media, and blogging platforms I wish to incorporate into my business.

So what does the final solution look like?

Well, I have a mind map that depicts much of what I am trying to achieve. It doesn't include everything (no Quuu) and the video section is still awaiting upgrading once I nail that part down.

It also looks hellishly complicated as you can see:

The thing to remember is with the tools I am using most of the above are a one-time setup. This applies to both the social media channels and the automation tools.

I have already implemented the core of this system and have it working. I still have the video automation tool, BuildBubbles, and Content Fries still to evaluate and implement.

The Key Take-Aways

The set-up of a system like this can take some time, especially if you are new to the tools or inexperienced with the specific social media platform.

The benefits of using a system like this are enormous. Having content being fed to a wealth of high authority social platforms is highly beneficial, especially as they are branded to your business. The fact you can do it without much more effort than producing the content is a great reason to implement a solution like this.

In the future, as social media channels wax and wane, it will be easy to add, remove, or swap out social or blogging channels as their influence changes and new kids on the block appear.

The ability to do the same thing with new tools as they appear can not be underestimated either.

There is no doubt that building an automated content distribution system gives you great power and immense flexibility going forward.

The ability to push your content out to a wealth of influential channels should propel you well ahead of your competitors.

Only time will tell if I am right.

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darianycfj441-blog · 5 years ago

Text

Terrarium Apk And Love Have 4 Things Alike

Google APIs for Android .

The Appearance of the Smartphone Market.

The coding does not always require to be different yet you might be taking care of various screen sizes as well as resolutions so ensure to evaluate on both systems prior to uploading. An unprotected mobile application positions an actual risk to the entire system. And it is on our devices that we save as well as function on important data such as payments, banking information, accessibility secrets, clinical, personal data, etc

What are common IT devices?

For a long time - Yes. A laptop was the mobile version of your heavy, clunky desktop that sat on your office desk. Let us not forget that the 'mobile' laptop itself was a slightly less clunk, still heavy box that would make your arms sore if you went mobile too much!

Mobile tracking.

We've selected the Android applications that went beyond expectations in a variety of categories. From finest mobile video game to best performance application, this list shows you the very best of what Android has to use, as of January 2020. All data and setups for your Android applications will be eliminated from your tool if you turn off the Google Play Store on your Chromebook. Our Android experts have combed the Google Play Shop for the greatest Android Apps, putting them through their rates as well as selecting only those that are truly unique.

If you direct your mouse click to them, they will reveal the IMDB ranking, genre, and also tiny material testimonial. In order to keep the website, Yes flicks have ads on the interface. Nonetheless, It's okay as these ads do not interfere with you while viewing. You can recognize the IMDB price, and even trailer prior to seeing, alleviating your video choosing part.

Other Mobile Gadgets.

Although the latest movies are not generally available, Netflix has truly upped their video game lately and also have begun launching their very own exclusive high quality web content! And also if you're into viewing series, Netflix has a big selection (particularly for older collection that are ideal for binge-watching). Right here are a few means we at Cashfloat located for you to securely and also legitimately see online (not for complimentary). BBC iPlayer-- To enjoy BBC iPlayer, all you require to do is register on their site, as well as Voila! As long as you're covered by a TV permit, it is a secure and also legal way to enjoy online.

Mobile application

What games are trending?

TikTok has passed 1.5 billion downloads worldwide on the App Store and Google Play, according to a Thursday report from mobile intelligence firm Sensor Tower. The social video app is currently the third most downloaded non-gaming app of the year, after WhatsApp at No. 1 and Messenger at No.

The application streams TV programs and also movies but it is refraining so now, with individuals not able to get onto it to do the streaming they so desire. Feel totally free to go down in below comment box if you have actually any ideas on Free Flick Downloader Apps to Download Motion Pictures for Free. Video clip downloader Apps which supports video clip and songs download and install from over 100 resources. You can save video and also audio documents directly in your gadget storage with the option to pick the resolution and also format for the data.

VidMate is a one-stop app to enjoy the most up to date movies within a day of the motion picture launch and also download them on your device. I just utilize streaming sites I do not need to make a represent, being a CIS Nerd and also all.

Be devoid of your smartphone (given that you can't really make plans with any individual) and also avoid the requirement to sign in on your applications. Appreciate the zen-like state that this semi-forced loss of all our social gets away has actually dropped onto us. And also quit sideloading apps onto your Android tool unless you definitely require to. Attempt not to bother with whether your neighbor has the coronavirus, or whether there's an app around that can track all sickly individuals around you. ( There isn't.) Don't download and install apps from anywhere however the Google Play Store and, even after that, really consider whether you need an app for whatever it is you're considering getting.

These platforms have steadily ended up being much more prominent among mobile customers in the recent past. Well, points will still coincide in the year 2019 specifically when it comes to these applications.

In 2014 government governing agencies began trying to manage as well as curate applications, particularly medical applications. Some firms provide applications as an alternative method to provide web content with specific benefits over an official site. As an example, mobile application individuals (like site site visitors) do not wish to scroll laterally to see text, pictures, or interactive touch points, nor do they want to have a hard time analysis tiny message.

It includes a comparable layout and also setups as Movie theater APK, yet with NO ADSand plenty of premium sources. You will certainly be thrilled with the numerous features that it gives when you download and install ShowBox. Whether you are downloading and install ShowBox for Android or downloading and install ShowBox for use on a various device, the functions contrast highly with a lot of the existing leading solutions. Whatever the concern, you wish to address the trouble as rapid as possible. Ultimately, under Settings, try to find Applications, then Showbox and also Storage.

Qualities of Mobile Devices.

Indigenous mobile applications come kind application stores of their kind and also have that really clear propensity of getting to target consumers. Terrarium Tv Apk Download Some negative aspects of native mobile applications consist of higher prices in contrast to various other sorts of mobile applications. Producing an indigenous mobile app replicates expenses since maintenance and also separate assistances for different apps are needed that lead to better product rate. A mobile application, additionally referred to as a mobile app or merely an application, is a computer system program or software application designed to run on a mobile phone such as a phone, watch, or tablet computer . Apps are typically downloaded from application distribution platforms which are operated by the proprietor of the mobile operating system, such as the Application Shop (iOS) or Google Play Shop.

Which is the No 1 game in the world in mobile?

No, Fortnite is not dying but it is not going great either. Epic Games is fighting to keep the player base. Things will get more intense if CoD will release a free-to-play Battle Royale game in the future.

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technicalsolutions88 · 5 years ago

Link

Many TikTok videos don’t start from scratch, so neither can its competitors. TikTok is all about remixes where users shoot a new video to recontextualize audio pulled from someone else’s clip, or riff on an existing meme or concept. That only works because TikTok’s had time to build up an immense armory of content to draw inspiration from.

Creators will find themselves unequipped trying to get started on TikTok copycats including Facebook Lasso, and Instagram Reels which is testing in Brazil. Direct competitors like Triller and Dubsmash are racing to build up their archives. YouTube Shorts, which The Information today reported is in development, only has a shot if Google lets users harness the 5 billion videos people already watch on YouTube each day.

This is the power of what I call “content network effect”: Each piece of content adds value to the rest. That’s TikTok.

You’re likely familiar with traditional network effect — ‘a phenomenon whereby a product or service gains additional value as more people use it.’ It’s not just the network itself that gains value, as the value delivered to each user increases too. Today’s top social networks are shining examples. The more people there are on Facebook, Instagram, or Twitter, the more people you can connect to, and the more material their relevance algorithms can draw on to fill your feeds.

If you had to choose between using two identical social networks, you’re probably going to pick the one with more friends or creators already onboard. Network effects raise the switching cost of moving to a different network. Even if it has better features, fewer ads, or less misinformation and bullying, you’re unlikely to leave a robust network behind and decamp to a sparser one. That makes scaled social networks difficult to Disrupt. All the top ones have been around for almost a decade or more.

Except for TikTok. The Chinese music/video app has managed to demonstrate a new concept of “content network effect”. In its case, each video uploaded to the app makes every future potential video more valuable. That’s because all the content on TikTok serves as remix fodder for the rest. Every song, dance, joke, prank, and monologue generates resources for other creators to exploit. It’s a bottomless well of inspiration.

Remixability, the ultimate creative tool

TikTok productizes remix culture by making it easy to “use this sound”. Tap the audio button on any video and it becomes yours. Click through and you’ll see all the other videos that use it. TikTok even offers a whole search engine for sorting through sounds by categories like Trending, Greatest Hits, Love, Gaming, and travel. Sometimes remixes are based on an idea rather than an audio. #FlipTheSwitch sees couples instantly swapping clothes when the light flicks off, and has collected over 3.6 billion videos across over 500,000 remixed versions of the video.

You can even duet with the original creator, sharing your video and theirs side-by-side simultaneously. A solo performance becomes a chorus as more duets are hitched together. Meanwhile, remixes of remixes of remixes provide an esoteric reward for hardcore users who recognize how a gag has evolved or spiraled into absurdity.

Other apps in the past have spawned video responses, hashtags, quote-tweets, surveys, and chain letters and other ways for pieces of content to interact or iterate. And there’s always been parodies. But TikTok proves the power of forging a social app with content network effect at its core.

Facilitating remixes offers a way to lower the bar for producing user generated content. You’d don’t have to be astoundingly creative or original to make something entertaining. Each individual’s life experiences inform their perspective that could let them interpret an idea in a new way.

What began with someone ripping audio of two people chanting “don’t be Suspicious, don’t be suspicious” while sneaking through a graveyard in TV show Parks & Recs led to people lipsyncing it while trying to escape their infant’s room without waking them up, leaving the house wearing clothes they stole from their sister’s closet, trying to keep a llama as a pet, and photoshopping themselves to look taller. Unless someone’s already done the work to record an audio clip, there’s nothing to inspire and enable others to put their spin on it.

TikTok’s archive vs the world

That’s why I wrote that Mark Zuckerberg misunderstands the huge threat of TikTok after the CEO told Facebook’s staff that “I kind of think about TikTok as if it were Explore for Stories”. Facebook and Instagram found massive success cloning Snapchat Stories because all they had to do was copy its features. Stories are autobiographical life vlogging. All you need are the creative tools, which Instagram and Facebook rebuilt, and people to share to, which the apps had billions of.

Zuckerberg misunderstands the huge threat of TikTok

But TikTok isn’t about sharing what you’re up to like Stories that typically start from scratch since each user’s life is different. It’s micro-entertainment powered by content network effect. If TikTok competitors give people the same video recording features and distribution potential, they’ll still be missing the archive of source material.

Facebook’s Lasso looks just like TikTok but it’s failed to gain steam since launching in November 2018. Instagram Reels smartly copies TikTok’s remixing tools, but if the Brazilian tests go well and it eventually launches in English, it will start out flat footed.

When YouTube launches Shorts, as The Information’s Alex Heath and Jessica Toonkel report it’s planning to do before the end of the year, it will be buried inside its main app. That could make it impossible to compete with a dedicated app like TikTok that opens straight to its For You page. Its one saving grace would be if YouTube unlocks its entire database of videos for remixing.

Thanks to its position as the default place to host videos and its experience with searchability that Facebook and Instagram lack, YouTube Shorts could at least have all the ingredients necessary. But given YouTube’s non-stop failures in social with everything from Google+ to YouTube Stories to its dozen deadpooled messaging apps, it may not have the chef skills necessary to combine them.

Other social networks should consider how the concept applies to them. Could Facebook turn your friends’ photos into collage materials? Could Instagram let you share themed collections of your favorite posts? Remix culture isn’t going away, so neither will the value of fostering content network effects. With video consumption outpacing professional production, remixes are how the world will stay entertained and how amateurs can contribute creations worthy of going viral.

from Mobile – TechCrunch https://ift.tt/39Cqtvn ORIGINAL CONTENT FROM: https://techcrunch.com/

#Technical Solutions #SEO #Online Earning #Youtube Marketing #Android Developer

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magzoso-tech · 5 years ago

Text

‘Content network effect’ makes TikTok tough to copy

New Post has been published on https://magzoso.com/tech/content-network-effect-makes-tiktok-tough-to-copy/

‘Content network effect’ makes TikTok tough to copy

Many TikTok videos don’t start from scratch, so neither can its competitors. TikTok is all about remixes, where users shoot a new video to recontextualize audio pulled from someone else’s clip, or riff on an existing meme or concept. That only works because TikTok’s had time to build up an immense armory of content from which to draw inspiration.

Creators will find themselves unequipped trying to get started on TikTok copycats, including Facebook Lasso, and Instagram Reels, which is testing in Brazil. Direct competitors like Triller and Dubsmash are racing to build up their archives. YouTube Shorts, which The Information today reported is in development, only has a shot if Google lets users harness the 5 billion videos people already watch on YouTube each day.

This is the power of what I call “content network effect”: Each piece of content adds value to the rest. That’s TikTok.

You’re likely familiar with traditional network effect — “a phenomenon whereby a product or service gains additional value as more people use it.” It’s not just the network itself that gains value, as the value delivered to each user increases too. Today’s top social networks are shining examples. The more people there are on Facebook, Instagram or Twitter, the more people you can connect to, and the more material their relevant algorithms can draw on to fill your feeds.

If you had to choose between using two identical social networks, you’re probably going to pick the one with more friends or creators already on board. Network effects raise the switching cost of moving to a different network. Even if it has better features, fewer ads or less misinformation and bullying, you’re unlikely to leave a robust network behind and decamp to a sparser one. That makes scaled social networks difficult to Disrupt. All the top ones have been around for almost a decade or more.

Except for TikTok. The Chinese music/video app has managed to demonstrate a new concept of “content network effect.” In its case, each video uploaded to the app makes every future potential video more valuable. That’s because all the content on TikTok serves as remix fodder for the rest. Every song, dance, joke, prank and monologue generates resources for other creators to exploit. It’s a bottomless well of inspiration.

Remixability, the ultimate creative tool

TikTok productizes remix culture by making it easy to “use this sound.” Tap the audio button on any video and it becomes yours. Click through and you’ll see all the other videos that use it. TikTok even offers a whole search engine for sorting through sounds by categories, like Trending, Greatest Hits, Love, Gaming and Travel. Sometimes remixes are based on an idea rather than an audio. #FlipTheSwitch sees couples instantly swapping clothes when the light flicks off, and has collected more than 3.6 billion videos across over 500,000 remixed versions of the video.

Other apps in the past have spawned video responses, hashtags, quote-tweets, surveys and chain letters and other ways for pieces of content to interact or iterate. And there’s always been parodies. But TikTok proves the power of forging a social app with content network effect at its core.

Facilitating remixes offers a way to lower the bar for producing user-generated content. You’d don’t have to be astoundingly creative or original to make something entertaining. Each individual’s life experiences inform their perspective that could let them interpret an idea in a new way.

What began with someone ripping audio of two people chanting “don’t be suspicious” while sneaking through a graveyard in TV show Parks & Recs led to people lipsyncing it while trying to escape their infant’s room without waking them up, leaving the house wearing clothes they stole from their sister’s closet, trying to keep a llama as a pet and Photoshopping themselves to look taller. Unless someone’s already done the work to record an audio clip, there’s nothing to inspire and enable others to put their spin on it.

TikTok’s archive versus the world

That’s why I wrote that Mark Zuckerberg misunderstands the huge threat of TikTok after the CEO told Facebook’s staff that “I kind of think about TikTok as if it were Explore for Stories.” Facebook and Instagram found massive success cloning Snapchat Stories because all they had to do was copy its features. Stories are autobiographical life vlogging. All you need are the creative tools, which Instagram and Facebook rebuilt, and people to share to, which the apps had billions of.

But TikTok isn’t about sharing what you’re up to like Stories that typically start from scratch, as each user’s life is different. It’s micro-entertainment powered by content network effect. If TikTok competitors give people the same video recording features and distribution potential, they’ll still be missing the archive of source material.

Facebook’s Lasso looks just like TikTok, but it has failed to gain steam since launching in November 2018. Instagram Reels smartly copies TikTok’s remixing tools, but if the Brazilian tests go well and it eventually launches in English, it will start out flat-footed.

#Miscellaneous

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sheminecrafts · 5 years ago

Text

“Content network effect” makes TikTok tough to copy

This is the power of what I call “content network effect”: Each piece of content adds value to the rest. That’s TikTok.

Remixability, the ultimate creative tool

TikTok’s archive vs the world

Zuckerberg misunderstands the huge threat of TikTok

from iraidajzsmmwtv https://ift.tt/39Cqtvn via IFTTT

#IFTTT #iraidajzsmmwtv

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sheminecrafts · 5 years ago

Text

“Content network effect” makes TikTok tough to copy

This is the power of what I call “content network effect”: Each piece of content adds value to the rest. That’s TikTok.

Remixability, the ultimate creative tool

TikTok’s archive vs the world

Zuckerberg misunderstands the huge threat of TikTok

from iraidajzsmmwtv https://ift.tt/349juJd via IFTTT

#IFTTT #iraidajzsmmwtv

0 notes